Recommendation Report for Debenhams Assignment Example | Topics and Well Written Essays - 1000 words

Recommendation Report for Debenhams - Assignment Example This report is useful to the extent that it provides information about the position of the company and about its management structure which might have future implications for its strategic decisions. By looking at the dividend policy, key stake can understand the expected returns from the company or its future growth plans. This report highlights the activities that the company is doing for the community as a whole. This includes imbibing â€Å"green† operations which do not have negative impact on the environment, following ethical practices which means that the company does not indulge in activities that immoral, being employee focused and ensuring their professional and personal growth, being customer centric by understanding their requirements and being useful to the society as a whole by donating to the needy or starting projects that help in improving the quality of life of individuals (media.corporate-ir.net). Consistent fall in consumer spending is a very significant risk for the company especially at the time when the world has still not come out of the economic crisis of 2008. Most of the company’s business is in UK and Ireland with only 2.7% of the total transactions being contributed by international business (media.corporate-ir.net). This can cause a major slowdown of the company owing to the fact that UK is going for major fiscal tightening measures and Ireland is also not showing much economic recovery. The company is trying to mitigate this risk with increasing its reach in international markets. Failure to roll out new stores can reduce sales. This has been accounted for by appropriate mitigating steps. This arises on account of failure of the company to understand consumer expectations and also on account of competition. The company claims to counter these risks by maintaining good customer as well as supplier relations. The company